finance Mar 03, 2026

Pinterest shares pop 8% as activist Elliott Management takes $1 billion stake

C

CNBC Finance

2 min read
Key Points
  • Elliott Investment Management made a $1 billion investment in Pinterest.
  • The company plans to use the investment to buy back stock as part of a $3.5 billion share repurchase program.
  • Pinterest said last month it is seeing a pullback in advertising spending due to tariffs.
Bill Ready, CEO, Pinterest, speaks at the 28th annual Milken Institute Global Conference at the Beverly Hilton in Beverly Hills, California on May 5, 2025.
Patrick T. Fallon | AFP | Getty Images

Pinterest's stock jumped 8% after activist investor Elliott Investment Management made a $1 billion investment in the social media company.

The company said it plans to use the funding to buy back stock as part of a $3.5 billion share repurchase program approved by the board.

"Elliott's investment is a strong vote of confidence in the work we have done to build our business and the significant opportunities ahead for Pinterest," said CEO Bill Ready in a release.

Marc Steinberg, who is a partner at Elliott and a member of Pinterest's Board, said the firm sees "substantial opportunity ahead" for the social media company. 

Last month, Pinterest slumped following a lackluster fourth-quarter earnings. At the time, the company said the tariff shocks weighed on large retailers and led to a pullback in advertising.

In January, the company also axed less than 15% of its workforce and cut back office space as it prioritizes artificial intelligence.

Pinterest shares have plummeted 32% this year as the company battles slowing growth and reduced advertising spending as businesses deal with the tariff fallout.

As part of the deal, Elliott will purchase $1 billion in convertible senior notes at an initial conversion price of $22.72 per share. That represents a 30% premium to the stock's closing price on Monday.

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